search query: @indexterm corporate planning / total: 896
reference: 203 / 896
Author: | Gonzalez Divasson, J. Olmo Martinez, R. del Hernandez Iglesias, C. |
Title: | Diseno de planes de marketing asistido por ordenador |
Journal: | Esic Market
1991 : JUL-SEP, 73, p. 7-27 |
Index terms: | MARKETING STRATEGY CORPORATE PLANNING COMPUTER PROGRAMMING |
Language: | spa |
Abstract: |
SCIMA