search query: @indexterm corporate planning / total: 896
reference: 33 / 896
Author: | Garcia, P. Vredenburg, H. |
Title: | Building Corporate Citizenship through Strategic Bridging in the Oil and Gas Industry in Latin America |
Journal: | Journal of Corporate Citizenship
2003 : SUMMER, VOL.10, p. 37-49 |
Index terms: | CANADA CORPORATE CULTURE CORPORATE PLANNING CORPORATE RESPONSIBILITY OIL POLLUTION SOCIAL RESPONSIBILITY |
Language: | eng |
Abstract: | This paper analyses the case of Pacalta Resources, a Canadian company which became involved in oil production in an environmentally and socially sensitive area of Ecuador, and proposes strategic bridging as a management strategy to build proactive corporate citizenship. The main findings of this research are: (a) the concept of corporate citizenship must be well understood by companies in terms of stages of socialisation (to engage in true collaboration and to benefit from it), (b) proactive corporate citizenship can be built by establishing strategic bridging and (c) the success of collaboration depends on the degree of independence and autonomy of the bridge organisation. |
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