search query: @author Kavanagh, M. / total: 9
reference: 6 / 9
Author: | Kavanagh, M. |
Title: | RSL wins contract to run radio ratings service |
Journal: | Broadcast
1992 : FEBR, 14, p.2 |
Index terms: | |
Language: | eng |
Abstract: | A new rating service, defeating four other bidders, will measure audience levels of BBC and independents. They are going to introduce only some minor alterations in regularity and the type of data generated, at the same time they are going to use new methodology. BBC, having its own research group is affected most. |
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