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Author:Henderson, R.
Title:Managing innovation in the information age
Journal:Harvard Business Review
1994 : JAN-FEB, p. 100-105
Index terms:INNOVATION
MANAGEMENT
INFORMATION
Language:eng
Abstract:The continued vitality of the most successful U.S. and European pharmaceutical companies, in the face of accelerating scientific and technological change, holds valuable lessons for managers in all industries trying to respond to turbulent times. The pharmaceutical industry faces some serious challenges in the future, most notably the proposed reform of the U.S. health care system. Yet its success to date in the crucial area of research can serve as a benchmark for companies seeking to become more innovative in the overloaded environment of the information age.
SCIMA record nr: 114364
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