search query: @author Pemberton, J. / total: 9
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| Author: | Skitmore, M. Pemberton, J. |
| Title: | A multivariate approach to construction contract bidding mark-up strategies |
| Journal: | Journal of the Operational Research Society
1994 : NOV, VOL. 45:11, p. 1263-1272 |
| Index terms: | BIDDING STRATEGY MULTIVARIATE ANALYSIS |
| Language: | eng |
| Abstract: | A multivariate approach to contract bidding strategies in the construction industry is presented. This represents a radical departure from previous work in the field by using all available data on competing bidders. "Optimal", "no loss" and "break even" mark-up strategies are derived and methods of parameter estimation proposed. A case study shows how the three strategic mark-up values are calculated against known competitors. |
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