search query: @author Henderson, R. / total: 9
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| Author: | Nichols, N. A. Henderson, R. |
| Title: | The new pharmaceutical paradigm: scientific management at Merck (Pharmazeutische Industrie) |
| Journal: | Harvard Business Review
1994 : JAN-FEB, VOL. 72:1, p. 98-105 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE, FINANZMANAGEMENT, FORSCHUNG UND ENTWICKLUNG |
| Language: | eng |
| Abstract: | To be successful in the fast changing world of pharmaceuticals requires both a profound understanding of the sciences and cutting edge resource allocation methods. In an interview with CFO J. Lewent, the author delves into the unique financial philosophy that has made Merck one of the most respected companies in the United States. An additional article explores the world of the research lab in order to unlock the secrets of managing in an information intensive environment. |
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