search query: @author Suzuki, N. / total: 9
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| Author: | Suzuki, N. |
| Title: | The changing pattern of advertising strategy by Japanese business firms in the US market: content analysis. |
| Journal: | Journal of International Business Studies
1980 : WINTER, VOL. 11:3, p. 63-72 |
| Index terms: | TECHNOLOGY TRANSFER ADVERTISING JAPAN LICENSING MARKETING |
| Language: | eng |
| Abstract: |
SCIMA