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Author: | Klein, M. |
Title: | SIMAR: a software environment to define and test strategic management knowledge bases |
Journal: | Decision Support Systems
1999 : AUG, VOL. 26:2, p. 151-177 |
Index terms: | DECISION SUPPORT SYSTEMS STRATEGY MANAGEMENT |
Language: | eng |
Abstract: | The article describes the models used to simulate a consumer-good market, the firms competing on this market as well as the market allocation between products. The SIMAR application allows the formalisation of strategic knowledge under the form of rules. The first prototype of the application uses three simple knowledge bases coupled with the models to provide for each simulated firm a diagnosis on finance, product performance and production function. |
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