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Author:Lieber, R.
Title:Boing!
Journal:Fast Company
2000 : NOV, 40, p. 346-355
Index terms:SHOE INDUSTRY
R&D
SPORTS CLOTHING INDUSTRY
Language:eng
Abstract:For Nike, it took almost 16 years to get new innovations, new technology to athletic shoes, to market.
SCIMA record nr: 219984
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