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| Author: | Hofer, S. Håkanson, L. |
| Title: | Tapping into the Silicon clique |
| Journal: | European business forum EBF
2003 : SUMMER, 14, p. 54-59 |
| Index terms: | High technology Multinational companies Networks Regionalism |
| Language: | eng |
| Abstract: | Multinational companies move to places like Silicon Valley in order to raise credibility bakc home, set up listening posts and look for fresh expertise, ideas and markets. Foreign subsidiaries can benefit as much as domestic firms by embedding themselves in the network. Nevertheless, gaining access to the network is not easy. Expatriate managers need to achieve isomorphism with the local network on one hand, and maintain integration with the parent firm on the other. |
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