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| Author: | Buckley, R. |
| Title: | Testing take-up of academic concepts in an influential commercial tourism publication |
| Journal: | Tourism Management
2008 : AUG, VOL. 29:4, p. 721-729 |
| Index terms: | tourism responsibility |
| Freeterms: | guidebooks ecotourism |
| Language: | eng |
| Abstract: | Lonely Planet destination guidebooks are very popular among independent travellers. People read and rely on it. The company published two global selections in 2006 which effectively define its perspectives on concepts such as adventure, cultural and ecotourism, responsible tourism and triplebottom-line approaches. It is tested whether information reaching individual tourists is congruent with relevant theoretical constructs, by analysing the content of these volumes. Lonely Planet has a strong emphasis on social aspects, reflecting the concepts of responsible tourism or community ecotourism rather than the environmental concerns associated with ecotourism more strictly defined. Opportunities of this kind, to analyse the affects of academic tourism research on commercial tourism publishing are rare. |
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