search query: @author Gaski, J. F. / total: 9
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Author: | Gaski, J. F. |
Title: | The theory of power and conflict in channels of distribution. |
Journal: | Journal of Marketing
1984 : SUMMER, VOL. 48:3, p. 9-29 |
Index terms: | DISTRIBUTION CHANNELS MARKETING THEORY BEHAVIOURAL SCIENCE ROLE CONFLICT |
Language: | eng |
Abstract: |
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