search query: @author Kitchen, P. J. / total: 9
reference: 7 / 9
Author: | Kitchen, P. J. |
Title: | Competitiveness in FMCG markets. |
Journal: | European Journal of Marketing
1989 : VOL. 23:1, p. 41-51 |
Index terms: | CONSUMER MARKETS COMPETITIVENESS MARKET STRUCTURE |
Language: | eng |
Abstract: |
SCIMA