search query: @journal_id 1373 / total: 94
reference: 12 / 94
Author: | Anderson, E. Day, G.S. Rangan, V.K. |
Title: | Een strategische opzet voor distributiekanalen. |
Journal: | Holland Management Review
1997 : 56, p. 47-56 |
Index terms: | DISTRIBUTION CHANNELS CORPORATE STRATEGY COMPETITIVENESS CONSUMER EXPECTATIONS CONSUMER BEHAVIOUR |
Language: | dut |
Abstract: |
SCIMA