search query: @author Cooper, R. / total: 94
reference: 17 / 94
| Author: | Bruce, M. Cooper, R. |
| Title: | Managing requirements capture within a global telecommunications company |
| Journal: | R. and D. Management
1999 : APR, VOL. 29:2, p. 107-120 |
| Index terms: | R&D MANAGEMENT COMPANIES |
| Language: | eng |
| Abstract: | Many firms engage in research activities with the purpose of finding information about the future state of technology, competition and the market. In parallel, companies absorb knowledge through a variety of social and political processes that also influence decision-making. Such activities enhance understanding of a firm's internal and external environment, so that it can develop and evaluate new product or service ideas more effectively. |
SCIMA