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Author: | Matear, S.M. Gray, B.J. Irving, G.P. |
Title: | What makes a good export channel relationship? |
Journal: | Asia Pacific Journal of Management
2000 : DEC, VOL. 17:3, p. 539-559 |
Index terms: | DISTRIBUTION CHANNELS EXPORTING INTERNATIONAL BUSINESS INDONESIA MALAYSIA SINGAPORE |
Language: | eng |
Abstract: | Relationships between exporting firms and other members of the international distribution channel can significantly impede or enhance performance in export markets. This study adopts an inductive research approach to examine what makes a good relationship in distribution channels in Southeast Asian markets (Singapore, Malaysia, Indonesia). |
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