search query: @indexterm Policy / total: 967
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| Author: | Pollach, I. |
| Title: | A typology of communicative strategies in online privacy policies: ethics, power and informed consent |
| Journal: | Journal of Business Ethics
2006 : JAN II, VOL. 63:2, p. 221-235 |
| Index terms: | ethics information policy privacy |
| Language: | eng |
| Abstract: | This article investigates privacy policies from a linguistic angle to determinate whether the language of these documents is sufficient for communicating data-handling practices in a manner that enables informed consent on the part of the user. It is shown that corporate privacy policies complicate, enhance and reduce unethical data handling practices and use persuasive appeals to increase companies' trustworthiness. |
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