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| Author: | Sohail, M. S. Ayadurai, S. |
| Title: | The effects of environmental turbulence on multinational subsidiaries performance and entrepreneurial behavior: evidence from a developing nation |
| Journal: | Journal of international marketing and marketing research
2005 : FEB, VOL 32:1, p 41-55 |
| Index terms: | complexity environment malaysia subsidiary companies |
| Language: | eng |
| Abstract: | This article discusses the effect of environmental turbulence, that is, environmental hostility, dynamism and complexity, on the entreprenaurial behavior and performance of multinational subsidiaries in Malaysia. Findings suggest that environmental turbulence has an effect on subsidiaries performance, though not to a large extent. |
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