search query: @indexterm Response rate / total: 99
reference: 51 / 99
Author: | Gajraj, A. Faria, A. Dickinson, J. |
Title: | A comparison of the effect of promised and provided lotteries, monetary and gift incentives on mail survey response rate, speed and cost. |
Journal: | Journal of the Market Research Society
1990 : JAN, VOL. 32:1, p. 141-162 |
Index terms: | MAIL SURVEYS RESPONSE RATE LOTTERIES |
Language: | eng |
Abstract: |
SCIMA