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| Author: | Feldman, R. Schultz, J. |
| Title: | Consumer demand for guaranteed renewability in health insurance |
| Journal: | Journal of Consumer Policy
2004 : MAR, VOL. 27:1, p. 75-97 |
| Index terms: | Consumer demand Health insurance |
| Language: | eng |
| Abstract: | The question addressed in this article is: Why do consumers demand guaranteed renewability in health insurance? The answer has important implications for the ability of competitive health insurance markets to provide affordable health insurance for people with chronic illness. The approach is novel. Consumer preference data are examined to determine if healthy and unhealthy consumers have similar preferences for low premium and quality. The results show that employees' preference ratings for the importance of low premiums and aspects of provider and service quality are not related to their health status. |
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