| Tekijä: | Mick, D.G. Buhl, C. |
| Otsikko: | A Meaning-based Model of Advertising Experiences |
| Lehti: | Journal of Consumer Research
1992 : DEC, VOL. 19:3, p. 317-338 |
| Asiasana: | ADVERTISING CONSUMER RESEARCH ADVERTISING RESEARCH |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA