| Tekijä: | Laabs, J.J. |
| Otsikko: | Corporate anthropologists. (Sonstige Wissenschaftgebiete, Arbeitsverhalten) |
| Lehti: | Personnel Journal
1992 : JAN, VOL. 71:1, p. 81-82, 84, 87-89, 91 |
| Asiasana: | |
| Vapaa asiasana: | UNTERNEHMENSBERATUNG, KREATIVITÄTSTECHNIK, PERSONALAUSBILDUNG |
| Kieli: | eng |
| Tiivistelmä: | Anthropologists are not exactly listed as consultants in the phone book between accountant and attorney, but maybe they should be. Business anthropologists have been studying the corporate world since 1900's on such varied topics as how to encourage more creativity or how best to integrate multicultural learning techniques into an organization training program. As a result, firms are increasingly turning to these cultural scientists to gain insight into human behavior within their corporate digs. |
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