| Tekijä: | Gransden, G. |
| Otsikko: | A middle class evolves |
| Lehti: | Business Central Europe
1995 : APR, VOL. 3:20, p. 7-9 |
| Asiasana: | EUROPE COMPANIES ECONOMICS |
| Kieli: | eng |
| Tiivistelmä: | There's a new, increasingly prosperous middle class emerging in Central and Eastern Europe. But when it comes to selling to them, companies aren't sure who they are - or how to target them. Historically, most countries in the region have never had much of a middle class. The Czech republic was the one exception. It industrialized long before its neighbours, and developed a strong and politically powerful urban bourgeoisie early in the century. |
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