| Tekijä: | Gertz, D. |
| Otsikko: | The dynamics of corporate growth (Unternehmenswachstum) |
| Lehti: | Management Review
1995 : JAN, VOL. 84:1, p. 46-48 |
| Asiasana: | |
| Vapaa asiasana: | UNTERNEHMENSSTRATEGIE |
| Kieli: | eng |
| Tiivistelmä: | Companies can only reach a certain level based on cost cutting. After that, they must turn to customer franchise management, new product introductions and improved channels of distribution to reach elusive double digit growth. |
SCIMA