| Tekijä: | Moenaert, R. Caeldries, F. |
| Otsikko: | Architectural redesign, interpersonal communication, and learning in R&D |
| Lehti: | Journal of Product Innovation Management
1996 : JUL, VOL. 13:4, p. 296-310 |
| Asiasana: | INNOVATION MANAGEMENT R&D |
| Kieli: | eng |
| Tiivistelmä: | An efficient R&D organization needs information from a complex web of sources, including customers, suppliers, sales and marketing, and company management. Within the R&D organization, information must flow into and among numerous teams. This network of interpersonal communications can go a long way toward determining the success of a company's innovation efforts. In an exploratory study of a Belgian company operating in the telecommunications industry, the authors examine the effects of interpersonal communication on market and technological learning in R&D. |
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