| Tekijä: | Mosakowski, E. |
| Otsikko: | Strategy making under causal ambiguity: Conceptual issues and empirical evidence |
| Lehti: | Organization Science
1997 : AUG, VOL. 8:4, p. 414-442 |
| Asiasana: | DIVERSIFICATION STRATEGY UNCERTAINTY STRATEGIC MANAGEMENT |
| Kieli: | eng |
| Tiivistelmä: | This study investigates how a decision maker's inability to discern the causal structure leading to the firm's failure/ success shifts attention away from making right decision toward managing the strategy-making process. This study advocates for the process a calculative experimentation approach that lies somewhere between truly random trial-and-error behavior and planned solutions. This study defines causal ambiguity and proposes a typology of causal ambiguities. A model of decision making is presented based on a hypothesis-testing approach to problem solving with tentative rules about the relationships between actions and outcomes being revised in a Bayesian fashion. The circumstances under which causal ambiguity will affect strategy making are also considered. |
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