Tekijä: | Fiocca, R. |
Otsikko: | Account portfolio analysis for strategy development. |
Lehti: | Industrial Marketing Management
1982 : FEB, VOL. 11:1, p. 53-62 |
Asiasana: | CUSTOMERS INDUSTRIAL MARKETING PROFITABILITY |
Kieli: | eng |
Tiivistelmä: |
SCIMA
Tekijä: | Fiocca, R. |
Otsikko: | Account portfolio analysis for strategy development. |
Lehti: | Industrial Marketing Management
1982 : FEB, VOL. 11:1, p. 53-62 |
Asiasana: | CUSTOMERS INDUSTRIAL MARKETING PROFITABILITY |
Kieli: | eng |
Tiivistelmä: |