| Tekijä: | Jacoby, J. |
| Otsikko: | Consumer research: a state of the art review. |
| Lehti: | Journal of Marketing
1978 : 2 APR VOL.42 p.87-96 |
| Asiasana: | CONSUMER BEHAVIOUR MARKETING LITERATURE |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA
| Tekijä: | Jacoby, J. |
| Otsikko: | Consumer research: a state of the art review. |
| Lehti: | Journal of Marketing
1978 : 2 APR VOL.42 p.87-96 |
| Asiasana: | CONSUMER BEHAVIOUR MARKETING LITERATURE |
| Kieli: | eng |
| Tiivistelmä: |