Tekijä: | Canning, G. |
Otsikko: | Do a value analysis of your customer base. |
Lehti: | Industrial Marketing Management
1982 : APR, VOL. 11:2, p. 89-93 |
Asiasana: | VALUE ANALYSIS CUSTOMERS INDUSTRIAL MARKETING MARKET RESEARCH PROFITABILITY |
Kieli: | eng |
Tiivistelmä: |
SCIMA