| Tekijä: | Persson, C. |
| Otsikko: | The Olympic Games site decision |
| Lehti: | Tourism Management
2002 : FEB, VOL. 23:1, p. 27-36 |
| Asiasana: | Sports industry Decision making Marketing |
| Vapaa asiasana: | Mega-events |
| Kieli: | eng |
| Tiivistelmä: | The author compares the findings from his former studies, where he examined the host selection process for the 2002 Olympic Winter Games. The finding led to the statement: 'The better the fit between the bidder's and the IOC members perceptions of the bid offers, the greater the chance the bid has a winning.'. |
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