Tekijä: | Reimus, B. (et al.) |
Otsikko: | Oil and Wasser |
Lehti: | Harvard Business Review
2004 : MAY, VOL. 82:5, p. 33-37, 38, 40, 42, 44 |
Asiasana: | Management Executives Companies Mergers Case studies Germany United Kingdom |
Kieli: | eng |
Tiivistelmä: | England's Royal Biscuit Company and Germany's Edeling GmbH are in the final stages of a merger. Will a global culture clash cause the deal to crumble? This article presents a fictional case study with a description and experts' solutions for the case. |
SCIMA