Tekijä: | Hustad, T. P. Mitchell, T. J. |
Otsikko: | Creative market planning in a partisan environment. |
Lehti: | Business Horizons
1982 : MAR-APR, VOL. 25 : 2, p. 58-65 |
Asiasana: | STRATEGIC PLANNING SCENARIOS DECISION ANALYSIS |
Kieli: | eng |
Tiivistelmä: |
SCIMA