| Tekijä: | Griffin, T. |
| Otsikko: | Linking the use of modern marketing methods to company success. |
| Lehti: | Columbia Journal of World Business
1982 : FALL, VOL. 17:3, p. 52-61 |
| Asiasana: | MARKETING MANAGEMENT SUCCESS |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA
| Tekijä: | Griffin, T. |
| Otsikko: | Linking the use of modern marketing methods to company success. |
| Lehti: | Columbia Journal of World Business
1982 : FALL, VOL. 17:3, p. 52-61 |
| Asiasana: | MARKETING MANAGEMENT SUCCESS |
| Kieli: | eng |
| Tiivistelmä: |