Tekijä: | Chakrabarti, A. K. Feinman, S. Fuentevilla, W. |
Otsikko: | Targeting technical information to organizational positions. |
Lehti: | Industrial Marketing Management
1982 : JUL, VOL. 11:3, p. 195-203 |
Asiasana: | INDUSTRIAL SELLING INFORMATION COMMUNICATION SCIENTISTS ENGINEERS INFORMATION TRANSFER |
Kieli: | eng |
Tiivistelmä: |
SCIMA