Tekijä: | Bronner, F. Velthoven, S. van |
Otsikko: | Multimedia research shows long-term trends |
Lehti: | Admap
2004 : NOV, VOL. 39:10 (455), p. 28-30 |
Asiasana: | media research media selection Netherlands |
Kieli: | eng |
Tiivistelmä: | This article is based on Dutch evidence and it shows how a repeated cross-media study reveals the strengths and weaknesses of media over time. |
SCIMA