| Tekijä: | Holstius, K. Paltschik, M. |
| Otsikko: | Brand names and perceived value. |
| Lehti: | European Research
1983 : OCT, VOL. 11:4, p. 151-156 |
| Asiasana: | BRAND NAMES FASHIONS INDUSTRY QUALITY THEORY OF VALUE |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA
| Tekijä: | Holstius, K. Paltschik, M. |
| Otsikko: | Brand names and perceived value. |
| Lehti: | European Research
1983 : OCT, VOL. 11:4, p. 151-156 |
| Asiasana: | BRAND NAMES FASHIONS INDUSTRY QUALITY THEORY OF VALUE |
| Kieli: | eng |
| Tiivistelmä: |