| Tekijä: | Gaski, J. F. |
| Otsikko: | The theory of power and conflict in channels of distribution. |
| Lehti: | Journal of Marketing
1984 : SUMMER, VOL. 48:3, p. 9-29 |
| Asiasana: | DISTRIBUTION CHANNELS MARKETING THEORY BEHAVIOURAL SCIENCE ROLE CONFLICT |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA