Tekijä: | Carson, D. J. |
Otsikko: | The challenge of teaching marketing to small businesses. |
Lehti: | European Journal of Marketing
1985 : VOL. 19:5, p. 42-53 |
Asiasana: | SMALL BUSINESS MARKETING TEACHING METHODS |
Kieli: | eng |
Tiivistelmä: |
SCIMA
Tekijä: | Carson, D. J. |
Otsikko: | The challenge of teaching marketing to small businesses. |
Lehti: | European Journal of Marketing
1985 : VOL. 19:5, p. 42-53 |
Asiasana: | SMALL BUSINESS MARKETING TEACHING METHODS |
Kieli: | eng |
Tiivistelmä: |