| Tekijä: | Carter, S. |
| Otsikko: | Is this the stuff that marketers are made off? |
| Lehti: | European Journal of Marketing
1985 : VOL. 19:6, p. 53-64 |
| Asiasana: | MARKETING STYLES |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA
| Tekijä: | Carter, S. |
| Otsikko: | Is this the stuff that marketers are made off? |
| Lehti: | European Journal of Marketing
1985 : VOL. 19:6, p. 53-64 |
| Asiasana: | MARKETING STYLES |
| Kieli: | eng |
| Tiivistelmä: |