| Tekijä: | McCullough, J. Best, R. |
| Otsikko: | Conjoint measurement: temporal stability and structural reliability. |
| Lehti: | Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 26-31 |
| Asiasana: | CONSUMER BEHAVIOUR MARKETING RELIABILITY |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA