Tekijä: | Leeflang, P. S. H. Reuijl, J. C. |
Otsikko: | Advertising and industry sales : an empirical study of the West German cigarrette market. |
Lehti: | Journal of Marketing
1985 : FALL, VOL. 49:4, p. 92-98 |
Asiasana: | CIGARETTE INDUSTRY ADVERTISING FEDERAL REPUBLIC OF GERMANY SALES |
Kieli: | eng |
Tiivistelmä: |
SCIMA