| Tekijä: | Lorsch, J. W. |
| Otsikko: | Managing culture : the invisible barrier to strategic change. |
| Lehti: | California Management Review
1986 : WINTER, VOL. 28:2, p. 95-109 |
| Asiasana: | CORPORATE CULTURE STRATEGIC PLANNING ORGANIZATIONAL CHANGE |
| Kieli: | eng |
| Tiivistelmä: | The top managers' beliefs can inhibit strategic change by producing "strategic myopia" that is to keep managing in the same old way. A company's culture can thus become an invisible barrier which impedes the process of adapting to changes in the firm's technological, regulatory and competitive environment. Several steps needed to break the invisible barrier,including making beliefs visible,using outside directors, and encouraging flexibility throughout the ranks of middle management. |
SCIMA