| Tekijä: | Flipo, J. P. |
| Otsikko: | Service firms : interdependence of external and internal marketing strategies. |
| Lehti: | European Journal of Marketing
1986 : VOL. 20:8, p. 5-14 |
| Asiasana: | MARKETING THEORY SERVICE INDUSTRIES |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA