| Tekijä: | Morris, M. H. Joyce, M. L. |
| Otsikko: | How marketers evaluate price sensitivity. |
| Lehti: | Industrial Marketing Management
1988 : MAY, VOL. 17:2, p. 169-176 |
| Asiasana: | INDUSTRIAL MARKETING PRICE POLICY SENSITIVITY ANALYSIS |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA