Tekijä: | Michell, P. C. N. |
Otsikko: | Auditing of agency-client relations. |
Lehti: | Journal of Advertising Research
1986 : DEC-1987 JAN, VOL. 26:6, p. 29-41 |
Asiasana: | ADVERTISING AGENCIES |
Kieli: | eng |
Tiivistelmä: |
SCIMA
Tekijä: | Michell, P. C. N. |
Otsikko: | Auditing of agency-client relations. |
Lehti: | Journal of Advertising Research
1986 : DEC-1987 JAN, VOL. 26:6, p. 29-41 |
Asiasana: | ADVERTISING AGENCIES |
Kieli: | eng |
Tiivistelmä: |