| Tekijä: | Perry, C. Euler, T. |
| Otsikko: | Marketing simulations in tertiary institutions: a review and future directions. |
| Lehti: | European Journal of Marketing
1989 : VOL. 23:4, p. 40-49 |
| Asiasana: | MARKETING EDUCATION SIMULATION |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA