| Tekijä: | |
| Otsikko: | Books for managers |
| Lehti: | European Management Journal
1987 : SPRING, VOL. 5, No. 1, p. 40-46 |
| Asiasana: | MANAGEMENT BUSINESS POLICY CORPORATE STRATEGY |
| Kieli: | eng |
| Tiivistelmä: | A review of books aimed at management personnel: The Transformational Leader - review of techniques used to select chief executives of large corporations and their steps to transform their businesses. The Business Amazons - a study of female business owners in the UK and USA and their difficulties in a male-dominated world. The Chain of Quality - reviewing overall product quality based on case material. Unions and Economic Crisis - related to the internationalization of private capital. Managing the Unmanageable - Strategies for Success within the Conglomerate - on how conglomerates are always in transition. Patent Licensing in Europe - on the EEC objectives and the conflicts in patent licensing. |
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