Tekijä: | Fritz, W. |
Otsikko: | Determinants of product innovation activities. |
Lehti: | European Journal of Marketing
1989 : VOL. 23:10, p. 32-43 |
Asiasana: | PRODUCT DEVELOPMENT DOMESTIC APPLIANCES FEDERAL REPUBLIC OF GERMANY ELECTRONICS INDUSTRY |
Kieli: | eng |
Tiivistelmä: |
SCIMA