Tekijä: | Lancioni, R. A. |
Otsikko: | The importance of price in international business development. |
Lehti: | European Journal of Marketing
1989 : VOL. 23:11, p. 45-50 |
Asiasana: | INTERNATIONAL MARKETING PRICING COMPETITION |
Kieli: | eng |
Tiivistelmä: |
SCIMA