Tekijä:Harbord, J.
Otsikko:Warning over cable future in Europe
Lehti:Broadcast
1987 : FEBR, 27. p. 5
Asiasana:
Vapaa asiasana:Pan-European audience, Advertising,
Programming
Kieli:eng
Tiivistelmä:At the Financial Times Cable and Satellite conference the chairman of Home Video Channel warned, pan-European audience does not exist, so the development of a pan- European advertising market is risky. Super Channel has no intention of displacing national channels. The survival of pan-European channels depends on their ability to make programmes with real European taste.
SCIMA tietueen numero: 77112
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